SERVICES

Three ways in.

Everything starts with the audit. Nobody buys a retainer without the build, because without tracking installed properly nobody can tell you what is working.

1 ·Direct Booking Audit

Free

What you get

One page. Your last 12 months of OTA commission across every platform, set against what those same bookings would have paid direct. Three prioritized fixes ranked by dollars recoverable in 90 days.

What we need

12 months of OTA payout statements, or a channel export from FareHarbor, Peek, Rezdy, Checkfront, Xola, or Bókun. Read access to your analytics if you have it.

Turnaround, and one condition

Five business days. We walk you through it on a call rather than emailing it. Takes about 20 minutes, and the numbers land differently when someone can explain where they came from.

There is no obligation and no pitch on the back end unless you ask for one. The audit is yours to use however you like, including handing it to somebody else.

Request your audit

2 ·Direct Booking Engine

$4,000 to $8,000

ONE TIME · 30 TO 45 DAYS

The foundation everything else runs on.

Booking funnel strategy

Every step from first tap to confirmed booking, documented, with the drop-off points named. Booking engine configuration review with a written change list for your software vendor. Direct booking incentive design that beats the OTA listing without breaking rate parity.

Site conversion plan

Page by page, mobile first, prioritized by impact. Written as a spec your developer executes. We direct, we do not build.

SEO foundation

Keyword map for your products and your island. Site architecture and internal linking. Title tags and meta descriptions written out and ready to paste. Technical audit with a prioritized fix list.

Tracking that actually works

GA4 configured properly rather than default-installed. Tag Manager built and documented. Conversion tracking on every booking event, tied back to your booking software. Attribution that separates direct from OTA from paid from organic. Plus a baseline snapshot of your day-zero split, signed off by both of us, so everything after is measured against something real.

Google Business Profile

Categories, services, description, and a review generation system.

Your 90-day roadmap

What happens in months one, two, and three, with target numbers.

PRICE BY SCOPE

A single-product operator with an existing booking engine.$4,000

Two to six products needing profile cleanup and booking reconfiguration.$6,000

Seven or more products, multi-island, or a full paid media rebuild.$8,000

Half at signature, half on delivery. You can buy the build and stop there. Some operators should.

3 ·Monthly Retainers

Three tiers. Every tier includes the monthly report and a strategy call. What changes is how many channels we actively run and how deep the partnership work goes.

Kilo

to observe, to measure

$1,500 / month

For operators doing $300K to $700K with one or two products.

Monthly report: direct versus OTA split, commission dollars saved, revenue by channel. One page.
One 45-minute strategy call
Google Ads management up to $2,000 monthly spend, including defending your own brand name against OTA bidding
SEO direction: one prioritized action list per month
Google Business Profile monitoring and post direction
Tracking maintenance and QA
Email support, two business day response
Quarterly funnel review and competitive check

WHERE MOST OPERATORS LAND

Holo

to go, to sail

$2,750 / month

For operators doing $700K to $1.5M with multiple products, ready to spend on paid media.

Everything in Kilo, plus:

Paid social management, Meta plus one platform, up to $8,000 combined monthly spend
Conversion optimization program: one prioritized test or fix per month, specified by us
Concierge and partnership channel development: quarterly outreach plan, materials spec, target list
Booking abandonment recovery: strategy, trigger logic, and message specs
Two strategy calls per month
One business day support response
Quarterly on-island meeting at your location
Quarterly OTA positioning review, including whether to renegotiate or delist

Hoʻokele

to navigate, to steer

$4,500 / month

For operators doing $1.5M to $3M, multi-product or multi-island.

Everything in Holo, plus:

Multi-product and multi-island campaign management, up to $25,000 monthly spend
Full concierge and partnership program: active relationship development, monthly touch cadence, partner commission design, partner performance tracking
Advanced attribution: call tracking, offline booking attribution, partner-source tracking
Seasonal demand and pricing strategy against booking pace
Live custom dashboard
Weekly written update plus the monthly report
Two strategy calls plus on-call access
Monthly on-island meeting

Advertising budget is separate and is never paid to us. Ad accounts are in your name and billed by the platform directly to your card. We do not hold it, advance it, or mark it up.

TERMS, IN PLAIN LANGUAGE

90 days to start,

then month to month with 30 days notice.

You own everything.

Every account and asset, in your name, from day one. Leave whenever, take all of it. No exit fee.

If we miss agreed deliverables two months running,

you can leave inside the 90 days at no cost.

Category exclusivity.

While we work with you, we will not take a directly competing operator in your category on your island.

Hawaiʻi GET at 4.712 percent

appears as a separate line on every invoice.